Porsche Digital Experience
Info
Info
Info
Porsche Car Meets Culture connects global Porsche enthusiasts through shared passion. In China, low member transfer rates have limited local owners from building meaningful connections. This project addresses this gap by creating a dedicated digital portal to unite Porsche lovers across China. Our work focused on digital experience innovation, UX/UI design, and user research, validated through iterative demos and concept development. we delivered a complete solution that reimagines community engagement and deepens connections in the local Porsche ecosystem.
Porsche Car Meets Culture connects global Porsche enthusiasts through shared passion. In China, low member transfer rates have limited local owners from building meaningful connections. This project addresses this gap by creating a dedicated digital portal to unite Porsche lovers across China. Our work focused on digital experience innovation, UX/UI design, and user research, validated through iterative demos and concept development. we delivered a complete solution that reimagines community engagement and deepens connections in the local Porsche ecosystem.
Team
Team
Team
Design Research: Qian Zhou Strategy: Yiqian Bao Design: Sihui Huang
Design Research: Qian Zhou Strategy: Yiqian Bao Design: Sihui Huang
Porsche
Porsche
Experience Design
Experience Design
2023
2023












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